How could I resist? So, I sent about filling in my application form! I wasn't sure how successful I would be, because I assumed they would mainly be looking for people who shopped from their main ASOS range, which of course I don't. However I filled in the form telling them about my new found love for ASOS Curve, and why I am so passionate about brands just like them!
And then a few days ago - this amazing package of lovelyness arrived! I can not tell you how excited I was to be an ASOS Insider!
I have since had a nosey on the #AccessallASOS hashtag on twitter and I have to applaud ASOS. All the people who applied got different gifts, thoughtful and well matched - as well as a lovely handwritten note to welcome them to the team!
I am part of the very first bunch of ASOS Insiders, so I have no idea what the future holds - but how exciting! I think there is nothing better than a brand who listen to their customers and interact with them and it sounds like that is exactly what ASOS Insiders is all about, so I am keen to see what it brings!
Applications for 2013 are closed, but you can go on their site and apply for 2014 - how exciting!
What would you like to see brands doing more of?